"Where do you stand?" The Economist's new ad campaign in the UK asks readers to think about where they stand on a variety of issues. A billboard poster campaign outlines opposing viewpoints on the issues, the first being drug legalization.
The Economist has succeeded in bringing the discussion of drug policy reform into clear public view. However, these billboards aren't the only way to stimulate public discussion. The campaign is also supported by a series of Twitter debates and a Facebook page where anybody can debate about the topics.
For more about drug policy reform and ending the War on Drugs, read Failed states and failed policies: How to stop the drug wars.